About

SWAG STICK is THE eye black and face paint for athletes. Throw away your greasy stuff because it’s time for an eye black revolution.

We can tell you about the ingredients that make SWAG STICK different. And we will. We can tell you how applying and removing SWAG STICK is better. And we will.

But simply, if you’re tired of wearing greasy eye black and face paint that smears and takes forever to remove, SWAG STICK is what you need. There’s no denying it. And once you use it, you’ll never want to play a game again without it!

SWAG STICK was created with two things in mind: 1) to create a better eye black and face paint for athletes; and 2) to instill the swagger and dominator mindset in athletes.

Athletes have needed a better eye black and face paint for a long time, especially with athletes getting more creative with their game day drip. Grease based eye black and face paint got the job done for a long time, but it’s time to level up. After baseball and football seasons of my boys finishing games with their eye black smeared and then taking a long time to remove, it was time to formulate a product that fixed both of those things. SWAG STICK is sweat-resistant, and once dry, won’t smear during competition. And when ready to remove it, simply take a face wipe or wet cloth and it will wash off faster than anything you’ve used.

Eye black and face paint has been around for a long time. Baseball legends Ty Cobb and Babe Ruth were two of the first known professional baseball players to wear eye black, as it helped them see the ball better in the bright sunlight. By the mid-20th century, professional football players started wearing eye black too. Way before professional sports, Native Americans wore face paint as a powerful form of self-expression and symbolism. Warriors would paint their faces before battle to evoke fear in their enemies and display their readiness for battle.

Walking onto the field of play ready to dominate is exactly how an athlete needs to be, and it’s time we inject this confidence back into our athletes, especially at a young age. SWAG STICK allows athletes to get creative with their eye black and face paint designs, with an easy to use and no mess applicator. From traditional eye black lines, to the most creative design to intimidate your opponent, SWAG STICK is what you need to LOOK GOOD, FEEL BETTER, AND PLAY GREAT!!

SWAG STICK is made with high quality ingredients that are effective, safe, and gentle. It is easy to apply and remove. Formulated with FDA approved ingredients, SWAG STICK is water-based and lightweight, yet effective, breathable, and durable. The non-comedogenic formula can be applied easily and smoothly with no mess using the wand or fingertips. And moms listen up…your athlete’s skin pores won’t get clogged, and their sports related acne will improve with SWAG STICK because we don’t compromise on ingredients that will harm an athlete’s skin.

Designed for athletes, by athletes. BE DOMINANT!!